Photolink: Week 14

This week I focused most of my time working with client’s Google+ accounts as its one social networking platform which I don’t feel like I have focused much on since I have been working with Photolink and is within my personal job role as Social Butterfly. 

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Here is one of my posts for Supercut’s (I’m also personally loving Demi’s new daring colour, I want it!), as well as posting material, I also spent time interacting with other users commenting, sharing and reposting, slowly but surely I’m starting to master the network! 

A new task for the week was to find some of the main competitors for Photolink, mainly their studios to help improve their Twitter presence. This was really interesting looking into all the local competition and something new and fun to research into.

Drew 

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Photolink: Week 13

After our usual tasks.. Google Analytics, Bookmarking any new posts from all of the websites, we focused on both Regis and Supercuts Pinterest, this gave me an opportunity to view some new styles from some of my favourite celebrities… perks of the job! Here are some of my favourites which I added to their boards…

Fearne-Cotton-NTAs-Hair-Bob-PlatinumIn love with Fearne’s gorgeous platinum blonde bob at the NTA’s the other week. I then focused on adding some Pin’s to Supercut’s Fringe Fabulous board here are some more of my favourites!…

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No one can sport a thick full fringe like Lily or the centre parted one like Alexa. I admit I do lust a little after both their locks. 

I then added a Photolink Studio’s ‘Sixties Chic‘ project to their Behance page, this was another piece of brilliant work which I throughly enjoyed looking through. Do make sure you check it out for yourself.

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Until Next Week!

Drew

Photolink: Week 11

First week back after the Christmas break I was extremely excited to get back into a working routine. This week I was working closely with Photolink’s head of social, given tasks surrounding their client Campo Retro

Firstly working with their Twitter account we have to follow a range of different football bloggers from all over the world and tweet each with a relevant tweet to their team.. 

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which let me add, is harder than you think when your not such a football buff! 

We then had to find interesting pictures to pin to their ‘Back in the Day Pinterest board, using FIFAs top 100 players of all time. Our aim was to find some pictures of the footballers off the pitch or pictures capturing key memorable moments with a great atmospheric vibe. 

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It’s safe to say this week I have been all Football’d out and learnt some really interesting facts about the sport, alongside social media! 

Until next week, 

Drew 

Photolink: Week 4, Halloween

After having a week off for a placement day at university I was looking forward to getting back into the office. We got straight down to our daily tasks and we were then given 3 different training sessions for the end of the day, social media, blogging and SEO.

My daily task, the ‘social butterfly’ meant that my work for the day was centred around all of their social media pages, making posts and interacting with other users. Starting with the Regis Google+

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I decided to use Halloween as a theme to my posts, updates and uploads! I found updating both Regis’s and Supercut’s Pinterest the most fun, searching for unique hair ideas for the spooky festivities.

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Our training sessions towards the end of the day were extremely interesting, we were taught more into SEO and how to link build, using different programmes and analysing techniques. We then had social media training which was particularly helpful for me and my daily task, again we were given tools and techniques to use such as Feedly, to keep updated on particular industry news. Finally our blogging tutorial was extremely interesting finding out how the company find and contact bloggers to work with them on certain campaigns.

Looking forward to keeping you posted!

Drew

Photolink: Week 3

3rd week already of my Agency Life placement… ‘time fly’s when your having fun,’ the weeks seem to be literally flying by at the moment. This week we started with a group meeting, our mentors Paul and Rebecca went through our individual roles in more detail and we had the chance to ask any questions, clarify anything we didn’t understand and put forward some of our ideas which we have already.

We were then added to their ‘Basecamp’ which is a place, online, were they store their current campaigns and where we have the ability list what needs to be done or what has been completed etc. This made me think more about my own time management so I began to create a timetable for my individual task, I added my aims on a week to week basis. 

Our daily task was again based around Regis’s blog, this week we had to add tags to each of the blog posts, to do this we had to read more into the posts and watch some of their previously uploaded videos, it was good to see what type of posts they have perviously used and how their campaigns have changed each year. 

Looking forward to keeping you updated!

Drew 

Photolink: Week 2

I have been so busy the last few weeks getting settled into my placement, getting back down the grind of uni work and still trying to uphold some sort of social life – student problems! 

My second week at Photolink Creative Group went extremely well once again, me and the other interns are setteling in well, all thanks to the friendly, welcoming staff! Alongside our constant job role which I described within the last post we are also given daily tasks, this weeks was based around Regis’s Blog. 

Working within WordPress we were asked to re-catorgise all of their pervious blog posts for when they redesign the website, dating back to 2007 as you can imagine there was quite a lot so working as a team we spilt the posts evenly and gave each other a hand, this took the majority of the day. We were then asked to upload a set of cover photos to link to each blog post from the website however we soon realised there was a few missing, uhh ohh. After a couple of minutes contemplating on how to handle our first problem we decided to use our initiative and screen shot from the Regis TV videos from YouTube. 

During the day we were also given our Individual Photolink email accounts, feeling fully part of the social team I can see already that this year I’m going to learn so much about the not only how Agency Life is but gain skills and knowledge that will last a life time! 

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Hey again, 

Two blog posts in one night, aren’t you lucky! I’m now going to back track to Wednesday when I started my MMU Agency Life placement at Photolink Creative Group. As I said in my last post my Agency Life unit opened up an amazing opportunity for me to apply for internships which would take me out of university for one day a week to sample what work is really like within a marketing agency.

3 of us gained the opportunity from MMU to work with the @Photolinksocial team which means our weekly tasks will be focused around digital aspects of marketing. When we arrived we were welcomed with warm faces and so nicely greeted by everyone in the office which helped ease all the first day nerves.

We were given another tour around the office which is like a piece of artwork itself and then individually given separate job roles for the year which means we always have something to be constantly working on and is our own responsibility.

My job role: The Social Butterfly

My aim to build social authority and seed content through various sites and social networking platforms such as Instagram, Pinterest, YouTube, Google +, Digg/ Delicious and Stumble Upon. I will be working on these networking pages for not only Photolink themselves but some of their clients such as Regis, Supercuts and Campo. I began this task by working with 2 clients google+’s, populating them and changing their appearance so they can be later added to their blogs. We will also be given daily tasks, our first group was to upload Regis and Supercuts videos from their YouTubes to their WordPress Blogs.

Being given all of this responsibility for the first time is challenging but extremely exciting too! I loved my first day within a creative marketing agency and can’t wait to keep you all updated with my progress!

Drew

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